Developing Emotional Intelligence Through Color Theory in Visual Design Education

Abstract

This study investigates the integration of colour theory into visual design education as a means of developing emotional intelligence (EI) among design students. EI, defined as the capacity to perceive, understand, and manage emotions, is crucial in visual design as it helps designers create emotionally engaging and user-centred designs. The research employs a quasi-experimental design involving a 10-week training program on colour theory. Results show that students who received colour theory training demonstrated significant improvements in both their EI scores and the emotional quality of their design projects compared to a control group. This study contributes valuable insights into how design education can better incorporate emotional intelligence to foster more empathetic and effective designers.